Why Joyasol Gives Back: Our Top 3 Reasons for Supporting 1% for the Planet

Today is Giving Day, a moment to pause and remember that small, intentional choices can create meaningful change. At Joyasol, giving back is woven into the heart of what we do. We believe that a brand built with care should also care for the planet and communities that inspire every step of our journey.

As a proud member of 1% for the Planet, we donate one percent of our annual sales to environmental causes. These are the top three reasons why this commitment matters to us.

1. Nature inspires everything we create

Joyasol was born from a love of the natural world, especially the coastlines of California and Portugal. The ocean air, the soft morning light, the peaceful landscapes. These are the details that shape our designs and our storytelling.

Supporting 1% for the Planet is one way we honor the places that inspire our creative work. Healthy oceans, clean coastlines and protected wild spaces matter not only for the world but for the essence of our brand. When we give back, we help protect the beauty that fuels our imagination.

2. Slow fashion is a responsibility, not a trend

Joyasol is rooted in small batch production and European artistry. We value craftsmanship, longevity and mindful creation. Choosing to give back through 1% for the Planet reinforces those values in a very real way.

It keeps us accountable.

It shapes how we grow.

It ensures that each step forward reflects intention and care.

Sustainability is not something we simply claim. It is something we actively practice by creating thoughtfully and giving meaningfully. Read more about this here. 

3. Giving strengthens community, and community is everything to us

Joyasol has always been larger than a product line. It is a community built on connection, care and purpose. Through 1% for the Planet, we join thousands of others working toward positive, lasting impact.

Giving brings people together. It reminds us that even a small brand can create meaningful ripple effects. It offers a moment to reflect on the collective good we can create when we choose generosity.

On this Giving Day, we celebrate that spirit with gratitude.

“I created Joyasol with the belief that beauty and purpose belong together. Supporting 1% for the Planet allows us to turn that belief into action. Every purchase becomes part of something greater. Every year we get to give a little more. Thank you for being part of this journey and for choosing to support a brand that strives to do good with every step.” -Christina, Founder & Creative Director

Learn more about 1% for the Planet here.