Last week, we celebrated the launch of our ethically made shoes at our design studio in California. 

We invited our closest family and friends to celebrate this milestone and to show appreciation for their ongoing support. Like many things in life, good things take time to build, and a supportive community to help you get there. 

Joyasol founder at launch party

We wouldn’t be here today without their support and appreciate all their insight, guidance, and support along the way.

Guests were welcomed with drinks, appetizers, and desserts and were able to try on the shoes in person. 

traditional Portugese dessertsPastel de Nata, a traditional Portugese dessert

After an hour of socializing, our founder, Christina, welcomed them and gave a brief talk about her journey, why she started Joyasol, and her plans for the future (read more about her story here). 

Next, the guests were welcomed by the founder of Re/Make, Ayesha, who talked about the importance of ethical fashion and what they could do about it to take action. 

Joyasol founder, Christina, with Re/Make founder, Ayesha

The talk concluded with a Q&A with Christina and Ayesha, giving the guests a chance to ask questions about Christina’s journey and also about ethical and slow fashion. 

Finally, we ended the evening with a raffle to win a free pair of shoes. Everyone participated and the winner was very excited! 

Upon leaving, guests were given a special goodie bag filled with the cutest custom Joyasol-branded cookies. The pink shoes were our favorites! 

Joyasol shoes custom cookies
It was such a fun evening full of joy, positivity, and uplifting women. We couldn’t have asked for a better way to launch Joyasol and look forward to many more events in the future!  

Here's a short video we posted from the night, enjoy!


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