5 European Style Secrets

European style has long been admired for its effortless elegance and timeless charm.

Part of the reason we chose to manufacture in Portugal was because of their sense of style and ease when it comes to dressing. 

We’ve been fortunate to visit Portugal, France, Spain and Italy over the years and wanted to share our top tips on achieving that effortlessly chic European look.

1. Less is More

European style is all about simplicity and understated elegance. Embrace clean lines and classic silhouettes that flatter your body shape. Opt for well-tailored pieces that fit perfectly, and avoid excessive accessories or loud patterns. Remember, less is more when it comes to creating a polished look. 

Wearing our Paisley Sneakers in Dove in Lake Como, Italy

2. Invest in Quality Pieces

European women prioritize quality over quantity. Instead of buying many cheap items, invest in a few high-quality pieces that will stand the test of time. Classic items like a tailored wool blazer, a well-fitted white linen shirt, a quality leather handbag, and a pair of comfortable, versatile shoes (like our Paisley sneakers) are wardrobe staples that exude European chic.

You can't go wrong with an all-white sneaker like our Paisleys!

3. Neutral Color Palette

Neutral tones are a cornerstone of European style. Embrace a color palette that includes classic shades like navy, beige, white, black, and gray. These colors effortlessly complement each other, allowing you to mix and match various pieces with ease while maintaining a polished look. Try adding in a fun pattern like a floral or paisley print to add some personality! 

4. Comfort is Key

Part of the European charm lies in the old cobblestone streets. However, this can make it a bit tricky when it comes to finding the right pair of shoes to wear. Whenever we visit Europe, we’ve noticed about 99% of the women are wearing sneakers paired with a casual sundress. Not only can sneakers handle the uneven surfaces, but they’ll keep your feet comfy all day long. We’re big fans of this look - hence many of the looks in our photos! 

Dress + sneakers = a winning combo

Wearing our Paisleys in White in Lake Como, Italy

5. Embrace Effortless Accessories

Choose accessories that accentuate your outfit without overpowering it. A silk scarf, a statement necklace, or a pair of fun sunglasses can elevate your look instantly. Keep jewelry minimal and opt for classic, timeless pieces that can be worn on various occasions.