3 Tips for Overcoming Imposter Syndrome

The worst thing you could do to yourself? Not become the person you were meant to be.

As the seasons shift, fall invites us to reflect, reset, and embrace change. Leaves turning remind us that transformation is natural—and necessary.

But often, when we stand at the edge of something new, imposter syndrome has a way of creeping in.

Our founder was once in this very position—she almost didn’t get on the plane to Portugal when her dream of building Joyasol was about to take flight. 

Fear, doubt, and imposter syndrome nearly held her back. But stepping out of her comfort zone changed everything. Learn more about her journey here →

Joyasol founder, Christina Bullock, in Portugal

If you’ve ever felt like you don’t belong in the room or that your wins aren’t really yours, you’re not alone. 

Imposter syndrome is something so many women face, but it doesn’t have to define you.

Here are three intentional ways to move through it:

1. Reframe the Narrative

When self-doubt whispers “Why me?”, answer back with “Why not me?”.

Growth doesn’t come from staying comfortable—it comes from leaning into the unknown.

Every time you step into a new chapter, remind yourself: you’re here because you’ve earned it.

2. Celebrate Every Win

Imposter syndrome thrives when we minimize our accomplishments. Don’t wait for the “big” milestone—write down the small victories, too.

Launching a project, receiving kind feedback, or even pushing through a hard day all deserve recognition.

Each step is proof of your courage.

3. Find Your Circle of Support

The right people will remind you of your worth when you forget.

Surround yourself with those who believe in your vision and encourage your growth.

 Community makes it easier to push past fear and keep moving toward your dreams.

Imposter syndrome isn’t a sign of failure—it’s often a sign that you’re leveling up.

 Remember, the leap feels scary because it matters.

At Joyasol, our story wouldn’t exist if courage hadn’t won out over doubt.

And every pair of shoes we create is a reminder to keep stepping forward with intention and soul. Discover more about our difference here →

So here's your gentle reminder: Be who you were meant to be. Step into your dreams. The rest will follow.